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[This review was originally posted at the Nieman Journalism Lab on March 25, 2011.]

Debating the Times’ pricing structure: There was really only one big news story in the media world this week: The New York Times’ paid-content plan, which is live in Canada now and coming to everyone else on Monday. I divided the issue into two sections — the first on general commentary on the plan, and the second specifically about efforts to get around the paywall.

We learned a bit more about the Times’ thinking behind the plan, with a story in the Times about the road from its last paid-content system, TimesSelect, to this one, and an All Things Digital interview with Times digital chief Martin Nisenholtz, in which he said, among other things, that the Times didn’t consider print prices when setting their online price levels. Former Times designer Khoi Vinh also looked at the last couple of years, lamenting the lost opportunity for innovation and the legacy of TimesSelect.

There were a couple of pieces written supporting the Times’ proposal: Former CBS digital head Larry Kramer said he’d be more likely to pay for the Times than for the tablet publication The Daily, even though it’s far more expensive. The reason? The Times’ content has consistently proven to be valuable over the years. (Tech blogger John Gruber also said the Times’ content is much more valuable than The Daily’s, but wondered if it was really worth more than five times more money.) Nate Silver of Times blog FiveThirtyEight used some data to argue for the Times’ value.

The Times’ own David Carr offered the most full-throated defense of the pay plan, arguing that most of the objection to it is based on the “theology” of open networks and the free flow of information, rather than the practical concerns involved with running a news organization. Reuters’ Felix Salmon countered that the Times has its own theology — that news orgs should charge for content because they can, and that it will ensure their success. Later, though, Salmon ran a few numbers and posited that the paywall could be a success if everything breaks right.

There were more objections voiced, too: Both Mathew Ingram of GigaOM and former newspaper journalist Janet Coats both called it backward-looking, with Ingram saying it “seems fundamentally reactionary, and displays a disappointing lack of imagination.” TechDirt’s Mike Masnick ripped the idea that people might have felt guilty about getting the Times for free online.

One of the biggest complaints revolved around the Times’ pricing system itself, which French media analyst Frederic Filloux described as “expensive, utterly complicated, disconnected from the reality and designed to be bypassed.” Others, including Ken Doctor, venture capitalist Jean-Louis Gassee, and John Gruber, made similar points about the proposal’s complexity, and Michael DeGusta said the prices are just too high. Poynter’s Damon Kiesow disagreed about the plan structure, arguing that it’s well-designed as an attack on Apple’s mobile paid-content dominance.

—

Are paywall loopholes a bug or feature?: Of course, any barrier online is also a giant, flashing invitation to get around said barrier, and someplace as influential as the Times was not going to be an exception. Several ways to bypass the Times’ pay system popped up in the last week: There was @FreeNYT, the Twitter account that will aggregate Times content shared on Twitter, and NYTClean, a browser bookmarklet that strips the Times’ paywall coding, allowing you to read the Times just like normal. The Lab’s Josh Benton noted how easy the hack was to come up with (four lines of code!) and speculated that the Times might actually want nerds to game their system, “because they (a) are unlikely to pay, (b) generate ad revenue, and (c) are more likely to share your content than most.”

So how has the Times responded to all this? A bit schizophrenically. Publisher Arthur Sulzberger Jr. said the people who would find ways around the system would be “mostly high-school kids and people who are out of work.” And the Times asked Twitter to shut down the aggregating Twitter accounts (for a trademark violation) and extended its limit on daily search-engine referrals beyond Google. But the Times is also widening some pathways of its own, making it so you can’t hit the wall directly from a blog link, and offering 200,000 regular readers free online access for the rest of the year through an advertiser.

Search Engine Land’s Danny Sullivan mocked the Times’ behavior toward wall-jumpers as an effort to have its paid-content cake and eat it too: “This wall is designed, as best I can tell, only to be a barrier to your most loyal — and most stupid — readers.” Slate’s Jack Shafer made a similar argument to Benton’s, pointing out that online free-riders aren’t keeping paying customers from reading the Times (like, say, someone who steals a paper edition, as Sulzberger analogized) and are actually help the paper continue its influence and reach.

—

Adding community to local data: EveryBlock, a three-year-old site owned by MSNBC.com that specializes in hyperlocal news data, unveiled its first major redesign this week, which includes a shift in focus toward community and location-based conversation, rather than just data. All place pages now allow users to post messages to those nearby, using what founder Adrian Holovaty called the “geo graph,” rather than the “social graph.” Mashable added a few valuable details (notably, the site will bring in revenue from location-based Groupon displays and Google ads).

Holovaty answered a lot of questions about the redesign in a Poynter chat, saying that the site’s mission has changed from making people informed about their area as an end in itself to facilitating communication between neighbors in order to improve their communities. GigaOM’s Mathew Ingram applauded the shift in thinking, arguing that the main value in local news sites is in the people they connect, not in the data they collect. At 10,000 Words, Jessica Roy noted that the change was a signal that hyperlocal sites should focus not just on the online realm, but on fostering offline connections as well.

—

NPR on the defensive: Two weeks on, the hidden-camera attack on NPR continues to keep it in the middle of the news conversation. Following last week’s vote by the House to cut off NPR’s limited federal funding, several media folks made cases to keep NPR’s federal funding alive, including the Washington Post’s Len Downie and Robert Kaiser and Poynter’s Roy Peter Clark. NPR host Steve Inskeep argued that NPR’s most important work has nothing to do with any liberal/conservative bias. “Think again of my colleagues in Libya, going forward to bear witness amid exploding shells. Is that liberal or conservative?” he asked.

Elsewhere, James O’Keefe, the producer of the gotcha video, and Bob Garfield of NPR’s On The Media had it out on the air, and DailyFinance gave a picture of NPR’s financial situation. Howard Kurtz of Newsweek and The Daily Beast wrote that some NPR journalists think that NPR management’s passive, reactionary defense of their organization is damaging it almost as much as the attacks themselves.

—

Reading roundup: Not too busy of a week in the media world outside of Timesmania. A few things to take note of:

— A quick news item: Journalism Online, Steve Brill’s initiative to help media companies charge for their content online, is being snatched up by the Fortune 500 printer RR Donnelley, reportedly for at least $35 million. PaidContent broke the story, and Ken Doctor wrote about the unexpected difficulties the startup encountered.

— At the New York Review of Books, Steve Coll wrote a thoughtful piece on the competing claims regarding technology’s role in social change.

— For the stat nerds: The Lab’s Josh Benton looked at the latest of the continual stream of depressing graphs flowing from the newspaper industry, and Peter Kafka of All Things Digital analyzed the source of traffic for some major sites across the web, comparing the influence of Facebook and Google.

— For the academic nerds: Here at the Lab, USC Ph.D. candidate Nikki Usher talked to media sociology rock star Herbert Gans about targeted and multiperspectival news, and Michigan Ph.D. candidates William Youmans and Katie Brown shared a fascinating study about Al Jazeera and bias perception.

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Buy Prilosec Without Prescription, The future of journalism and new media is fun to talk about in the abstract, but things get a little hairier when we start talking about actual projects tried out at actual news organizations, especially the small, local ones that make up the vast majority of our journalistic ecosystem. So I thought it'd be helpful to survey how one small daily newspaper uses social media to engage with its community and gather and disseminate news, buy cheap Prilosec. Prilosec medication, The easiest paper to do with is, of course, where can i order Prilosec without prescription, Where can i buy cheapest Prilosec online, my own — The Grand Island Independent. We're a 20, Prilosec buy, Prilosec discount, 000-circulation paper covering a city of 45,000 in the middle of Nebraska, Prilosec in japan, Buy Prilosec online cod, along with 16 rural counties around it. I talked with Stephanie Romanski, where to buy Prilosec, Purchase Prilosec online no prescription, our awesome web editor, who has spearheaded bunches of creative uses of the web and social media, Prilosec to buy online, Prilosec prices, including daily Cover it Live chats with readers and a personal voice for the newspaper on Twitter and Facebook. (She writes in more detail about those efforts on her blog, Prilosec in usa, Purchase Prilosec online, so make sure to check it out.)

Steph and I talked last week for a half hour about those initiatives and others, along with the differences between social media at small news orgs and large ones and tons of Steph's advice for people jumping into social media at smaller outlets, order Prilosec from United States pharmacy. Real brand Prilosec online, Have a listen — Steph's got some great stuff to share.

[podcast]http://stephanieromanski.com/Pod/SocialMediaforSmallPapers.mp3[/podcast]

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Buy Ditropan Without Prescription, Every once in a while, I read an article that reminds me just how far rural Nebraska is from the world inhabited by most of the people who write about media. That was the case this week with Justin Carder's piece on Seattle's teeming hyperlocal news ecosystem, Ditropan san diego, Buy Ditropan online no prescription, "Will Hyperlocal Ever Scale. One Entrepreneur's Story, buying Ditropan online over the counter, Ditropan in japan, " at paidContent.

Carder runs CapitolHillSeattle.com, buy cheap Ditropan no rx, Online buying Ditropan hcl, a neighborhood blog, and he writes about the "indie-news scene" of "more than 40 independent, Ditropan from international pharmacy, Buy Ditropan online without a prescription, online-only news sites operating in Seattle, not to mention the other 40 or so corporate, online buy Ditropan without a prescription, Buy no prescription Ditropan online, big-media plays active in the area." He paints a picture of a frenetic life of chasing down scanner traffic, tracking local Twitter updates and guarding his advertisers against a local TV station that's trying to lure them to its hyperlocal coverage of the same area, Ditropan to buy online. Purchase Ditropan online, This is, in general terms, Ditropan from canadian pharmacy, Next day Ditropan, is exactlly what media thinkers are talking about when they talk about hyperlocal journalism. They're talking about it within an urban/suburban context, with the sphere of coverage being defined as a neighborhood, a region of a city, or a suburb or two, Buy Ditropan Without Prescription. There's tons of hyperlocal journalism going on in the 16 counties of rural Nebraska that I cover, buy Ditropan online cod, Where can i buy Ditropan online, too, but none of it falls under this definition, Ditropan craiglist, Ditropan prices, and I've rarely seen this style of hyperlocal news discussed when we talk about the future of journalism.

Most of this journalism is being done by small-town weekly (and sometimes daily) newspapers, Ditropan discount, Where to buy Ditropan, almost all of which have been doing hyperlocal journalism since decades before it became a buzzword. They've been writing about new businesses, Ditropan gel, ointment, cream, pill, spray, continuous-release, extended-release, Ditropan in mexico, scanner reports, local zoning meetings, cod online Ditropan, Ditropan in uk, birth announcements and even who's-hanging-out-with-whom gossip for a small, dedicated audience long enough to become an inextricable, purchase Ditropan online no prescription, Where to buy Ditropan, essential part of the towns they're in. Sounds like hyperlocal done right, buy Ditropan without a prescription, Buy Ditropan online without prescription, no. Buy Ditropan Without Prescription, But like their larger fellow newspapers, these outlets are struggling. Much of what they produce can be described as press-release journalism at best, Ditropan over the counter, Delivered overnight Ditropan, and very few of them have developed any sort of meaningful online presence. Their situation is far less dire right now, buy generic Ditropan, Ditropan medication, but in the long run — as Carrie Brown-Smith has pointed out — they're staring into the same economic and social forces that have decimated the nation's major metro dailies.

So what do they do about it, Ditropan buy. Ditropan price, coupon, Surely some of the experiences of people like Carder can be instructive for the 2,000-circulation small-town weekly your grandmother still reads, purchase Ditropan, Ditropan in india, right. Here's my attempt to bridge the gap between the two, Buy Ditropan Without Prescription. I'll start with the big reason quality, where can i order Ditropan without prescription, Sale Ditropan, future-oriented hyperlocal journalism is easier in rural settings, then I'll move on to what makes it harder, order Ditropan from United States pharmacy. Ditropan in australia, Why good hyperlocal journalism is easier in rural small towns

You're starting off with a clearly defined community that already identifies itself as such. When I went to college in the massive Chicago suburbs, I was always amazed (and annoyed) by how invisibly each suburb connected to each other, Ditropan to buy. Buy Ditropan without prescription, You could drive through six different suburbs and have no idea that you were moving from one to the other were it not for the signs telling you where you were.

Contrast that with rural Nebraska, order Ditropan online c.o.d, Buy Ditropan online with no prescription, where every town is its own discrete entity, with a separate history and at least seven miles of cornfields and pastures between it and its nearest neighbor, order Ditropan from mexican pharmacy. Buy Ditropan Without Prescription, It's impossible here to go from one town to another without realizing that you're entering a community that is distinct from the last one you were in. Order Ditropan online overnight delivery no prescription, The implications of the difference for journalism are clear: One of the first challenges of urban/suburban hyperlocal journalism is convincing your audience that the community you cover is a distinct one with which they should identify. Carder's success in creating an online news community for the Capitol Hill neighborhood, Ditropan paypal, Ditropan in canada, for example, is at least partly dependent on Capitol Hill residents to identify themselves primarily as part of Capitol Hill, order Ditropan no prescription, Ditropan in usa, not just central Seattle or Seattle as a whole.

Capitol Hill's long history and countercultural background might make that easy, but consider again the Chicago suburbs, real brand Ditropan online, Order Ditropan online overnight delivery no prescription, where the average, say, Ditropan gel, ointment, cream, pill, spray, continuous-release, extended-release, Online buying Ditropan hcl, North Barrington resident is far more likely to identify herself as a Chicagoan or a suburban resident of "Chicagoland." (Hence the existence of the amorphously suburban Daily Herald.) If you're trying to start up a Barrington-area hyperlocal news org, that's a significant obstacle to finding and gathering a community of reader/contributors, Ditropan prescriptions. Ditropan to buy online, This problem is eliminated in rural, small-town settings: There's no question whatsoever which community people belong to, ordering Ditropan online, Buy Ditropan online without a prescription, and which they identify with. A sense of community tied to one's town is extremely deeply entrenched, making for fertile ground for local news organizations, where can i buy Ditropan online. And many times, as I wrote earlier, there's already a local news organization that's firmly attached to that community, with a hard-earned cachet built up, Buy Ditropan Without Prescription. Buy generic Ditropan, Why good hyperlocal journalism is harder in rural small towns

In most cases, you don't own the conversation around your news, saturday delivery Ditropan, Buy Ditropan from mexico, and people aren't used to going online to talk about it. Carder's community is already inclined to consume and talk about local news online; his challenge is to get them to do at his site. If they aren't visiting CapitolHillSeattle and they care about news in their area, buy Ditropan no prescription, chances are they're getting it online from one of the other 80 or so local news organizations in the city. In Seattle, especially, people have been going online to get local news and talking about it there for oh, about a decade. It's simply a reflexive part of their news consumption. Buy Ditropan Without Prescription, Contrast that with Central City, Neb., pop. 3,000 or so, where my wife grew up. You'll notice that I linked to the town's Wikipedia page; that's because, like many in the area I cover, its local weekly newspaper doesn't have a website. The city's page has a decent amount of basic community information, but there's no place online to get or talk about local happenings. (The closest is the school district's website, where you can read the monthly newsletter and daily announcements, or my paper's site, though I'm in Central City only occasionally and there's nowhere on the site to talk about the news you do find.)

In most small towns, the conversation surrounding the news lives at the cafe, at high school basketball games, at the bank, at church. It does not live online. It's critical that small-town news orgs capture that conversation online, where they can grow from and be informed by it.

But they face a much more difficult challenge than Carder does: They have to introduce to their communities the idea of talking about local news online. And getting your audience to talk about local news online in th—e first place is asking for a much bigger leap than getting them to simply talk about it at Site A rather than Site B.

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Meanwhile, free Glucophage samples, Order Glucophage online overnight delivery no prescription, Steve Outing ponders the tangibility issue of paying for news I noted in the comments section last week, and says the right paradigm might be found in mobile phone apps, where can i find Glucophage online. Editor & Publisher's indefatigable Joe Strupp Buy Glucophage Without Prescription, brings us up to date on newspapers' plans to charge for content online, Ken Doctor sees some real changes signified in several under-the-radar news business moves, and Alan Mutter has good news about a lower ideal pay wall fee and bad news about inflated web traffic stats. Purchase Glucophage online no prescription, — Mashable's Vadim Lavrusik offers seven ways to make news sites more social, and Steve Yelvington gives seven more steps to nurturing that online community, buy Glucophage without a prescription. Fast shipping Glucophage, (Thanks to the wonderful Stephanie Romanski, I'm happy to say my paper has most of Mashable's list covered.)

— This week in depressing journalism industry graphs: BusinessWeek has some awful-looking graphs of jobs in traditional media industries, buy Glucophage without prescription, but Jeff Jarvis wonders if it's as bad as it looks, given that journalism is becoming so decentralized.

— Joshua Michele-Ross of Radar has a short but profound read on why news organizations have been so slow to adapt to change: Because they're institutions. I would guess that any journalist working for a traditional media organization could readily vouch for him here; I know I would.

— Finally, the Cedar Rapids Gazette's Steve Buttry offers two indispensable resources for journalists and j-school students — one incredibly comprehensive list of resources on journalism ethics, and another slightly intimidating yet inspirational list of ways to make yourself a better journalist. These things are golden.