This Week in Review: The iPad’s skeptics, Murdoch’s first paywall move and a ‘Chatroulette for news’
[This review was originally posted April 2, 2010, at the Nieman Journalism Lab.]
The iPad’s fanboys and skeptics: For tech geeks and future-of-journalism types everywhere, the biggest event of the week will undoubtedly come tomorrow, when Apple’s iPad goes on sale. The early reviews (Poynter’s Damon Kiesow has a compilation) have been mostly positive, but many of the folks opining on the iPad’s potential impact on journalism have been quite a bit less enthusiastic. A quick rundown:
— Scott Rosenberg, who’s studied the history of blogging and programming, says the news media’s excitement over the iPad reminds him of the CD-ROM craze of the early 1990s, particularly in its misguided expectation for a new, ill-defined technology to lead us into the future. The lesson we learned then and need to be reminded of now, Rosenberg says, is that “people like to interact with one another more than they like to engage with static information.”
— Business Insider’s Henry Blodget argues that the iPad won’t save media companies because they’re relying on the flawed premise that people want to consume content in a “tightly bound content package produced by a single publisher,” just like they did in print.
— Tech exec Barry Graubart says that while the iPad will be a boon to entertainment companies, it won’t provide the revenue boost news orgs expect it to, largely for two reasons: Its ads can’t draw the number of eyeballs that the standard web can, and many potential news app subscribers will be able to find suitable alternatives for free.
— GigaOm’s Mathew Ingram is not impressed with the iPad apps that news outlets have revealed so far, describing them as boring and unimaginative.
— Poynter’s Damon Kiesow gives us a quick summary of why some publishers thought the iPad might be a savior in the first place. (He doesn’t come down firmly on either side.)
Two other thoughtful pieces worth highlighting: Ken Doctor, a keen observer of the world of online news, asks nine questions about the iPad, and offers a lot of insight in the process. And Poynter’s Steve Myers challenges journalists to go beyond creating “good-enough” journalism for the iPad and produce creative, immersive content that takes full advantage of the device’s strengths.
Murdoch’s paid-content move begins: Rupert Murdoch has been talking for several months about his plans to put up paywalls around all of his news sites, and this week the first of those plans was unveiled. The Times and Sunday Times of London announced that they will begin charging for its site in June — £1 per day or £2 per week. This would be stricter than the metered model that The New York Times has proposed and the Financial Times employs: There are no free articles or limits, just 100% paid content.
The Times and Sunday Times both accompanied the announcement with their own editorials giving a rationale for their decision. The Sunday Times is far more straightforward: “At The Sunday Times we put an enormous amount of money and effort into producing the best journalism we possibly can. If we keep giving it away we will no longer be able to do that.” Some corners of journalism praised the Times’ decision and echoed its reasoning: BBC vet John Humphrys, Texas newspaperman John P. Garrett (though he didn’t mention the Times by name in a post decrying unthinking “have it your way” journalism), and British PR columnist Ian Monk.
The move also drew criticism, most prominently from web journalism guru Jeff Jarvis, who called the paywall “pathetic.” (If you want your paywall-bashing in video form, Sky News has one of Jarvis, too.) Over at True/Slant, Canadian writer Colin Horgan had some intriguing thoughts about why this move could be important: The fact that the Internet is so all-encompassing as a medium has led us to blur together vastly different types on it, Horgan argues. “What Murdoch is trying to do (perhaps unintentionally) is destroy that mental disconnect, and ask us to pay for media within a medium.”
Two other paid-content tidbits worth noting: Christian Science Monitor Editor John Yemma told paidContent that news organizations’ future online will come not from “digital razzle dazzle,” but from relevant, meaningful content. And Damon Kiesow plotted paid content on a supply-and-demand curve, concluding that, not surprisingly, we have an oversupply of information.
Chatroulette, serendipity and the news: The random video chat site Chatroulette has drawn gobs of attention from media outlets, so it was probably only a matter of time before some of them applied the concept to online news. Daniel Vydra, a software developer at The Guardian, was among the first this week when he created Random Guardian and New York Times Roulette, two simple programs that take readers to random articles from those newspapers’ websites. Consultant Chris Thorpe explained the thinking behind their development — a Clay Shirky-inspired desire to recapture online the serendipity that a newspaper’s bundle provides.
GigaOm’s Mathew Ingram wrote about the project approvingly, saying he expects creative, open API projects like this to be more successful in the long run than Rupert Murdoch’s paywalls. Also, Publish2′s Ryan Sholin noted that just because everyone’s excited about the moniker “Chatroulette for news” doesn’t mean this concept hasn’t been around for quite a while.
Meanwhile, the idea sparked deeper thoughts from two CUNY j-profs about the concept of serendipity and the news. Here at the Lab, C.W. Anderson argued that true serendipity involves coming across perspectives you don’t agree with, and asked how one might create a true “news serendipity maker” that could take into account your news consumption patterns, then throw you some curveballs. And in a short but smart post, Jeff Jarvis said that serendipity is not mere randomness, but unexpected relevance — “the unknown but now fed curiosity.”
How much slack can nonprofits take up?: Alan Mutter, an expert in the dollars-and-cents world of the news business both traditionally and online, raised a pretty big stink this week with a post decrying the idea that nonprofits can carry the bulk of the load of journalism. The numbers at the core of Mutter’s argument are simple: Newspapers are spending an estimated $4.4 billion annually on newsgathering, and it would take an $88 billion endowment to provide that much money each year. That would be more than a quarter of the $307.7 billion contributed to charity in 2008 — a ridiculously tall order.
Mutter drew a lot of fire in his comment section for attacking a straw man with that argument, as he didn’t cite any specific people who are claiming that nonprofits will, in fact, take over the majority of journalism’s funding. As many of those folks wrote, the nonprofit advocates have always claimed that they’ll be a part of network that makes up journalism’s future, not the network itself. (One of them, Northeastern prof Ben Compaine, had made that exact argument just a few days earlier, and Steve Outing made a similar one in response to Mutter’s post.)
John Thornton, a co-founder of the nonprofit Texas Tribune, wrote the must-read point-by-point response, taking issue with the basis of Mutter’s math and his assumption that market-driven solutions are “inherently superior” to non-market ones. Besides, he argued, serious journalism hasn’t exactly been doing business like gangbusters lately, either: “Expecting investors to continue to fund for-profit, Capital J journalism just ‘cuz: doesn’t that sound a lot like charity?” Reuters financial blogger Felix Salmon weighed in with similar numbers-based objections, as did David Cay Johnston.
Reading roundup: One mini-debate, and four nifty resources:
Former tech/biz journalist Chris Lynch fired a shot at j-schools in a post arguing that the shrunken (but elite) audiences resulting from widespread news paywalls would cause “most journalism schools to shrink or disappear.” Journalism schools, he said, are teaching an outdated objectivity-based philosophy that doesn’t hold water in the Internet era, when credibility is defined much differently. Gawker’s Ravi Somaiya chimed in with an anti-j-school rant, and North Carolina j-school dean Jean Folkerts and About.com’s Tony Rogers (a community college j-prof) leaped to j-schools’ defense.
Now the four resources:
1) Mathew Ingram of GigaOm has a quick but pretty comprehensive explanation of the conundrum newspapers are in and some of the possible ways out. Couldn’t have summed it better myself.
2) PBS MediaShift’s Jessica Clark outlines some very cool efforts to map out local news ecosystems. This will be something to keep an eye out for, especially in areas with blossoming hyperlocal news scenes, like Seattle.
3) Consider this an addendum to last month’s South by Southwest festival: Ball State professor Brad King has posted more than a dozen short video interviews he conducted there, asking people from all corners of media what the most interesting thing they’re seeing is.
4) British j-prof Paul Bradshaw briefly gives three principles for reporters in a networked era. Looks like a pretty good journalists’ mission statement to me.